The world of blogging has plenty of contrived language to keep itself distanced from Mr Average man on the street. In fact, I read something recently arguing that even Harvard Business School isn’t quite sure what a blog is. Add sock-puppets, flogs, and astroturfing into the mix, and there’s enough geeky jargon to scare away [...]
A few days ago, there was a twitter conversation about the relatively few number of in-house PR professionals that are active bloggers. Some of the key thoughts were:
Agencies and freelancers can use blogs to build reputation, and make themselve more employable to future clients. After all, if you’re going to hire someone to manage your [...]
US PR blogger Mel Seasons made a note in her facebook profile on what could prove to be a cheeky viral site prior to the US elections. Things younger than John McCain is what it says on the tin: a blog listing things that were invented, discovered, created or born after 29th August, 1936, the [...]
Over the weekend, I stumbled across Ask500People, a survey website – currently running in beta – that gives users the opinion of 500 people on a first come first served basis.
Questions are submitted via twitter voted for by the community, with the most popular ones being run live on site and then archived, so that [...]
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So who’s job is social media? Is it a marketing role, something for only a highly trained team of specialists? Should we involve management or would they just not get it? Well one mantra that I’ve heard mentioned a few times recently is that “customer service is the new marketing”. At the recent Internet World [...]
Some people must watch their incoming links like hawks… only hours after adding PRBlogger.com to my blogroll, Steven Davis Stephen Davies has outed social PRobiotic to the twitter community. I, of course, claimed that my thunder had been stolen, but I’m actually very glad he did. Having read this post about the three type of twitter users, I found myself vowing [...]
A few years ago, we’d never heard of Yakult or the other probiotic drinks and yoghurts that seem to be a part of every day life. But they’ve come a long way in a short time, even making it into the Office of National Statistics’ average shopping basket. It’s funny how those things that may seem to have limited [...]
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