Over a year ago, Chris Anderson, Editor of Wired magazine wrote a feature on why “free” is the future of business. He stated that “The rise of “freeconomics” is being driven by the underlying technologies that power the Web. Just as Moore’s law dictates that a unit of processing power halves in price every 18 months, [...]
Ah surveys, one of the oldest weapons in the PR arsenal. And the media love them too – if you can find a headline to tickle their fancy. After a quick search, I’ve found out that 19% of millionaires don’t feel wealthy, 8% of drivers have had an accident on the school-run and that Germans [...]
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